Celsius Energy Drink Gets $550 Million Investment From PepsiCo

6 days ago 16

PepsiCo Inc. is investing $550 cardinal for a involvement successful the institution down the Celsius vigor portion that has generated buzz connected societal media, expanding the soda and snacks company’s stake connected the vigor drinks market.

PepsiCo made the concern arsenic portion of a woody with Celsius Holdings Inc. that volition springiness the shaper of Mountain Dew and Gatorade a semipermanent woody to administer Celsius products. In 2020, PepsiCo paid $3.85 cardinal to bargain Rockstar Energy, different vigor drink.

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