UPDATE 3-Musk's Twitter updates app to start charging $8 for blue checkmark

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[1/2] Twitter logos and U.S. dollar banknotes are seen successful this illustration, August 10, 2022. REUTERS/Dado Ruvic/Illustration/File Photo

Nov 5 (Reuters) - Twitter connected Saturday updated its app successful Apple's App Store to statesman charging $8 for sought-after bluish cheque verification marks, successful Elon Musk’s archetypal large revision of the societal media platform.

The alteration comes a week aft Musk took implicit the societal media institution successful a $44 cardinal deal. The billionaire entrepreneur and CEO of electrical car shaper Tesla (TSLA.O) cut fractional the staff astatine Twitter and has vowed to commencement charging users more.

In an update to Apple iOS devices, Twitter said those who "sign up now" for $7.99 a period tin person the bluish checkmark adjacent to their idiosyncratic names, "just similar the celebrities, companies and politicians you already follow."

Before Musk took over, bluish cheque marks adjacent to a person's idiosyncratic sanction meant Twitter confirmed the relationship belonged to the idiosyncratic oregon institution claiming it. It was not instantly wide however oregon if Twitter planned to verify the individuality of the idiosyncratic beyond charging a fee.

According to the iOS notification, different benefits successful the update see "half the ads", the quality to station longer videos to Twitter and precedence ranking for prime content.

Twitter and Musk, via Tesla, did not instantly respond to a petition for comment.

Twitter's caller brag flagged the updates earlier this week successful his propulsion to monetize the societal media web and marque it little reliant connected ads. Twitter is presently escaped for astir users.

Twitter's update said the caller work with verification volition beryllium disposable successful the United States, Canada, Australia, New Zealand and the United Kingdom.

"As soon arsenic we corroborate it's moving good successful the archetypal acceptable of countries and we person the translation enactment done, it volition rotation retired worldwide," Musk said successful a tweet connected Saturday.

Twitter Blue volition rotation retired successful India successful "hopefully little than a month," Musk tweeted successful reply to a question from a follower.

In a abstracted tweet, Musk besides added that "fixing hunt is simply a apical priority" connected Twitter.

"We tin bushed that," helium replied successful different tweet erstwhile a idiosyncratic pointed retired that YouTube gives creators 55% of advertisement revenue.

"Twitter volition soon adhd quality to connect long-form substance to tweets, ending absurdity of notepad screenshots. Followed by creator monetization for each forms of content," Musk added successful a tweet.

As of Saturday, the update to Twitter Blue remained astatine the aged terms of $4.99.

Shortly aft the update was disposable to users, Twitter's aboriginal signifier products enforcement Esther Crawford said the caller work was not yet live.

"The caller Blue isn’t unrecorded yet — the sprint to our motorboat continues but immoderate folks whitethorn spot america making updates due to the fact that we are investigating and pushing changes successful real-time," she said successful a tweet.

Earlier this week, Crawford went viral aft she retweeted a photograph of herself sleeping connected the bureau level astatine Twitter's San Francisco office aft Musk's takeover.

"When your squad is pushing circular the timepiece to marque deadlines sometimes you #SleepWhereYouWork".

Additional reporting by Megan Davies; Sneha Bhowmik successful Bengaluru; Editing by Daniel Wallis and Ken Li

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